The Clicking Point of Video Games

The clicking point must be the ultimate goal for games designers. The moment after the tutorial, when the gamified learning has embedded itself in the users’ mind, and the video game has captured your total attention. — May 15, 2018 We usually share lots of articles on our blog, not only because sharing is caring, but also because we believe

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Domino’s Latest Digital Offering Is A Video Game

Domino’s has led the pack regarding brand tech innovation. Offering to order meals via Twitter, emoji and Google Home. But, they have outdone themselves this year with a Rube Goldberg-themed spot that aired last week. — April 11, 2018 Alongside the new ad, the brand adds another digital offering to its oeuvre–a video game: “Piece of the Pie.”  It offers six

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The Power of a Great Video Game Soundtrack

It isn’t far-fetched to say that a well-executed soundtrack can make a good game an fantastic one — March 28, 2018 The games’ industry is still very much in its infancy in comparison to other audiovisual media. As explained by Marc Hollinshead on his article ‘Sensory Indulgence.’ While it has come leaps and bounds since its original inception, it still feels like

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Three Reasons Video Game Movies Always Seem To Be Terrible

It seems like there has yet to be an indeed “great” video game movie. Why are nearly all video game movies bad or forgettable to some degree? — March 22, 2018 The reasons for this is something Erik Kain and Paul Tassi discuss on the Forbes Overworld podcast last week (starting at 37:08) which you can listen to here. But if we

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What Gaming Headset Should I Buy?

If you are a legit gamer, you probably need a gaming headset. But, finding a gaming headset is not always easy. You may find one that sounds good but what about one that looks good too? — February 19, 2018 Thankfully Joshua Rivera, from GQ Magazine, did the homework for all of us! He tried out different gaming headsets from

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